While hundreds of New York’s boutique fitness studios are still fighting to reopen, one company is resolute to remain shut through the rest of 2020.
“There’s no break even in sight,” says Sadie Kurzban, founder and CEO of 305 Fitness. “At this time, the team and I do not expect to reopen our studio locations before 2021.”
Since August 24, New York State has begun lifting restrictions to allow some gyms to operate at one-third capacity and under specific guidelines, including but not limited to requiring masks during class, upgrading HVAC systems, and allowing for 6-10 feet of social distance in class. Kurzban explains that in an average 305 studio, 10 feet of distance means reducing classes to less than 25% of a normal class size.